✔ We implemented TikTok Ads instead of Facebook, because of there is less competition, as very few solar companies know how to create high-performing TikToks again and again... ( And with less competition, comes lower lead prices 🤠 )
✔ We sent the leads through a quiz to filter out any unwanted qualifications and built a self-booking process for the leads passing the quiz.
Sit Price: $53,75
Leads Acquired: 25,339
Cost per Lead: $13,51
Lead to Sit Rate: 36%
Leads acquired: 2,975
Cost per lead: $21.07
Lead to Sit Rate: 41%